The falling Spanish club "Atlético Madrid" and the French national team player Antoine Griezmann (33 years old) unexpectedly announced the end of his collaboration with Puma after 14 years of joint work, to join the French brand Decathlon.
"I cherish our joint journey with Puma. These were important years for me. Now I have a new stage in my career, and I am happy to begin it with Decathlon," Griezmann shared.
This transition for Griezmann from Puma to Decathlon has caused surprise, as the collaboration with Puma lasted many years and seemed reliable. The unexpected change of sponsor may reflect on the player's image, as well as on the perception of brands in the football industry.
