Buenos Aires, November 16 (NA) -- The mythical Santiago Bernabéu Stadium, home to Spain's Real Madrid, will change its name after its renovation and will be called simply 'Bernabéu', maintaining the honor of the former player, coach, and sports executive. According to the Argentine News Agency, this change has already begun to be implemented on the club's social media, official website, and various merchandise products. The reason for the change at the historic venue is the search to solidify 'Bernabéu' as a more globalized brand, integrating other sports, and not being only reflected in the football atmosphere. In the same vein, the stadium has hosted concerts by world-renowned artists such as Karol G, Taylor Swift, and Duki in recent years, and has also received other sporting events like the recent National Football League game between the Miami Dolphins and the Washington Commanders, the first NFL game on Spanish soil. On the other hand, it has also transpired that the Bernabéu could expand its horizons and organize Christmas theme parks, making clear the idea of globalizing and encompassing different sports and shows.
Santiago Bernabéu Stadium to Change Name After Renovation
The legendary home of Real Madrid will be renamed 'Bernabéu' post-renovation. This change aims to strengthen the venue's brand as a global platform for various sports and events, including concerts and NFL games.