
The success of a family business is based on the professionalization of the relationships between family members involved in the business. It is essential that there is a degree of professionalism in the dynamics and joint decision-making to achieve the institutionalization of the business. The owners are key in this process, as no one knows better how their business operates and its potential than they do.
Expert consultants in family businesses focus on professionalizing family relationships within the business, which involves regulating personal, economic, and professional aspects. This is not about teaching owners to start or operate, but rather about establishing a framework for family interactions in the business environment and decision-making.
Some confusion may arise regarding the terms professionalization and institutionalization. Professionalization does not discredit the owners' abilities in their respective fields of work, but rather creates a solid foundation for the ongoing growth of the family business. Institutionalization cannot be effectively achieved without a solid professional base in family relationships.
It is crucial that a family business fosters mutual respect, effective communication, continuous training, and decision-making oriented towards collective benefit. Ignoring these aspects can lead to internal conflicts and a lack of harmony in the business. Professionalization, far from being offensive, is a necessary step to ensure the stability and sustainable growth of the family business.
It is important to understand the distinction between professionalization and institutionalization in family businesses, as both are essential for their development and long-term success. Avoiding unnecessary conflicts and hasty decisions requires a professional approach to family relationships and business decision-making.